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Liberate the creative voice

Human beings are like that. We like living in communities — creating, sharing, rejoicing in our common story that we all write together.

The old world ran on control and limiting access. It loved uniformity, predictability, and it feared freedom. Under it, we found ourselves thinking too much and feeling too little.

That world is dying, but a new one is emerging. More than information, what we need now are fresh ideas and new voices that connect us all.

At Whalar Group, we believe the future belongs to creators: those who do the hard work of dreaming loud, then wrestling those dreams into the real world. Passionate, diverse, modern storytellers who create vibrant culture and value-driven communities. Brave entrepreneurs who demand a new creative playground and a new economy, the Creator Economy.

Eight years ago Whalar Group was born to help liberate these creative voices, to take their thinking to the world. We’re proud to be a truly unique creator ecosystem, where entrepreneurship, technology and creativity meld to create limitless possibilities.

Imagining new ways of being and building: where we provide unparalleled intimacy and proximity to creators’ ways of thinking. Understanding their values and what they need to flourish.

We’ve built a place to nourish these voices, discover new ones, and help them grow their communities, validate their successes, and guide brands to reach beyond their own borders in collaboration with these future-shaping voices. We’re convinced it’s the only way to reach the future of creativity and, together, unleash radical, sustainable growth.

We’re Whalar Group, liberating the creative voice.

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A global, award-winning, full-service creator agency that unlocks the potential of creators, brands, and platforms
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Foam
A suite of AI-powered tools, templates, and services for creators and talent managers to streamline brand collaborations and drive growth.
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Moby
Ventures
A venture studio that brings creators’ ideas for brands and products to life
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Lighthouse
A first-of-its-kind, physical creator campus that helps creators and their teams learn, make, and belong
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Talent
A 360° creator and talent management company that nurtures creator voices, represents their best interests and helps discover new ones
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Umi Games
Umi Games is a gaming studio that connects brands to creators, building the most immersive experiences within Fortnite, Roblox, and Minecraft.
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Terms & Conditions

This terms of use agreement (together with the documents referred to in it) tells you the terms of use on which you may make use of our website whalargroup.com (our site), whether as a guest or a registered user. Use of our site includes accessing, browsing, or registering to use our site. Please read these terms of use carefully before you start to use our site, as these will apply to your use of our site. We recommend that you print a copy of this for future reference.

By using our site, you confirm that you accept these terms of use and that you agree to comply with them.

If you do not agree to these terms of use, you must not use our site.

Other applicable terms

These terms of use refer to our Privacy Policy, which also applies to your use of our site. The Policy is available at whalargroup.com/privacy and sets out the terms on which we process any personal data we collect from you, or that you provide to us. By using our site, you consent to such processing and you warrant that all data provided by you is accurate.

Information about us

whalargroup.com is a site operated by Whalar Limited d/b/a Whalar Group ("We"). We are registered in England and Wales under company number 09803195 and have our registered office at 9th Floor, 107 Cheapside, London, United Kingdom, EC2V 6DN. Our VAT number is GB223788000. We are a limited company.

Changes to these terms

We may revise these terms of use at any time by amending this page. Please check this page from time to time to take notice of any changes we made, as they are binding on you.

Changes to our site

We may update our site from time to time, and may change the content at any time. However, please note that any of the content on our site may be out of date at any given time, and we are under no obligation to update it.

We do not guarantee that our site, or any content on it, will be free from errors or omissions.

Accessing our site

We do not guarantee that our site, or any content on it, will always be available or be uninterrupted. Access to our site is permitted on a temporary basis. We may suspend, withdraw, discontinue or change all or any part of our site without notice. We will not be liable to you if for any reason our site is unavailable at any time or for any period.

You are responsible for making all arrangements necessary for you to have access to our site. You are also responsible for ensuring that all persons who access our site through your internet connection are aware of these terms of use and other applicable terms and conditions, and that they comply with them.

We may limit the availability of our site or any service or product described on our site to any person or geographic area at any time.

Our site is made available free of charge, however in the case where you enter into any paid engagement with Whalar, a fifteen percent (15%) platform fee (Echo/Foam) will be deducted as a commission from the Creator’s gross compensation. For the avoidance of doubt, in the event you are presented with a paid engagement, you shall be compensated the full amount presented as a Campaign Fee by Whalar.

Notwithstanding anything that is in these terms and conditions or any permission to the contrary provided while connecting your social media accounts to our site, under no circumstances without your express permission will Whalar (or any party acting on behalf of Whalar) post, remove posts, manage accounts, change personal settings, contact third parties (e.g, via DM), or act as you at any time.

Intellectual property rights

We are the owner or the licensee of all intellectual property rights in our site, and in the material published on it. Those works are protected by copyright laws and treaties around the world. All such rights are reserved.

You may print off one copy, and may download extracts, of any page(s) from our site for your personal use and you may draw the attention of others within your organisation to content posted on our site.

You must not modify the paper or digital copies of any materials you have printed off or downloaded in any way, and you must not use any illustrations, photographs, video or audio sequences or any graphics separately from any accompanying text.

Our status (and that of any identified contributors) as the authors of content on our site must always be acknowledged.

You must not use any part of the content on our site for commercial purposes without obtaining a licence to do so from us or our licensors.

If you print off, copy or download any part of our site in breach of these terms of use, your right to use our site will cease immediately and you must, at our option, return or destroy any copies of the materials you have made.

No reliance on information

The content on our site is provided for general information only. It is not intended to amount to advice on which you should rely. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.

Although we make reasonable efforts to update the information on our site, we make no representations, warranties or guarantees, whether express or implied, that the content on our site is accurate, complete or up-to-date.

Limitation of our liability

Nothing in these terms of use excludes or limits our liability for death or personal injury arising from our negligence, or our fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited by English law.

To the extent permitted by law, we exclude all conditions, warranties, representations or other terms which may apply to our site or any content on it, whether express or implied. We will not be liable to any user for any loss or damage, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, even if foreseeable, arising under or in connection with:

  • use of, or inability to use, our site; or
  • use of or reliance on any content displayed on our site.

If you are a business user, please note that in particular, we will not be liable for:

  • loss of profits, sales, business or revenue;
  • business interruption;
  • loss of anticipated savings;
  • loss of business opportunity, goodwill or reputation; or
  • any indirect or consequential loss or damage.

If you are a consumer user, please note that we only provide our site for domestic and private use. You agree not to use our site for any commercial or business purposes, and we have no liability to you for any loss of profit, loss of business, business interruption, or loss of business opportunity.

We will not be liable for any loss or damage caused by a virus, distributed denial-of-service attack, or other technologically harmful material that may infect your computer equipment, computer programs, data or other proprietary material due to your use of our site or to your downloading of any content on it, or on any website linked to it.

We assume no responsibility for the content of websites linked on our site. Such links should not be interpreted as endorsement by us of those linked websites. We will not be liable for any loss or damage that may arise from your use of them.

Different limitations and exclusions of liability will apply to liability arising as a result of the supply of any goods by use to you, which will be set out in our Terms and conditions of supply.

Viruses

We do not guarantee that our site will be secure or free from bugs or viruses.You are responsible for configuring your information technology, computer programmes and platform in order to access our site.

You should use your own virus protection software.

You must not misuse our site by knowingly introducing viruses, trojans, worms, logic bombs or other material which is malicious or technologically harmful. You must not attempt to gain unauthorised access to our site, the server on which our site is stored or any server, computer or database connected to our site. You must not attack our site via a denial-of-service attack or a distributed denial-of service attack. By breaching this provision, you would commit a criminal offence under the Computer Misuse Act 1990. We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them. In the event of such a breach, your right to use our site will cease immediately.

Cookies

Our website uses cookies and reserves the right to use cookies in the future. A cookie is a small file of letters and numbers that we put on your computer if you agree. These cookies allow us to distinguish you from other users of our website, which helps us to provide you with a good experience when you browse our website and also allows us to improve our site. The cookies we use (or may use at some stage) are:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it.This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you byname and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

Linking to our site

You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it.

You must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists.

You must not establish a link to our site in any website that is not owned by you.

Our site must not be framed on any other site.

We reserve the right to withdraw linking permission without notice.If you wish to make any use of content on our site other than that set out above, please contact hello@whalar.com.

Third party links and resources in our site

Where our site contains links to other sites and resources provided by third parties, these links are provided for your information only.We have no control over the contents of those sites or resources.

Additional Information Concerning Use or Access to YouTube Services

Whalar Group utilizes the YouTube API Services and by using our site, you are agreeing to be bound by:

In addition to the normal procedure for deleting stored data, you will be able to revoke the data of YouTube API Services via the Google security settings page at https://myaccount.google.com/permissions.

Applicable law

If you are a consumer, please note that these terms of use, its subject matter and its formation, are governed by English law. You and we both agree to that the courts of England and Wales will have non-exclusive jurisdiction. However, if you are a resident of Northern Ireland you may also bring proceedings in Northern Ireland, and if you are resident of Scotland, you may also bring proceedings in Scotland.

If you are a business, these terms of use, its subject matter and its formation (and any non-contractual disputes or claims) are governed by English law. We both agree to the exclusive jurisdiction of the courts of England and Wales.

Contact us

To contact us, please email hello@whalar.com.

Thank you for visiting our site.

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